Why to set up Adtriba Sphere Conversions Metric?

Not all organizations consider ecommerce transactions / purchases as conversions. Some are defining conversions as lead or registration for example. Hence our system needs to know what data from Google Analytics can be used as conversion metric in SPHERE.

Please provide this information by setting up the Adtriba Sphere Conversion Metric in Funnel.

Please make sure beforehand, that you activated the right goals in your Google Analytics Datasource. You can't find it in the drop down when creating the metric if it was not activated in your datasource configuration.
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