1. How to spend my budget on my sources during seasonalities?

  2. What source does have the most effect on my conversions?

  3. Where should I shift my budget from → to?

  4. Where makes it most sense to increase the budget?

  5. Which source is mostly saturated?

  6. Did I spend my money most efficiently in the past?

  7. Where should I have spent more / less money in the past?

  8. How should I spend my money best for the next week / month?

  9. On what day should I spend more / less per source?

  10. What is the expected outcome of my planned budget?

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