Adtriba

Antonio Ferreras

Daniel Salfrán

János Moldvay

ADTRIBA CORE

Adtriba Release Notes

How to validate your tracking in Adtriba Core

How to do the final validation of your tracking using last click attribution

Basic Tracking Setup / Pixel Integration

Extended E-Commerce Tracking

Cross Device Support

Cross Domain switches on your website? Don't worry we got you covered - learn what to do if your website switches between domains.

Cross Domain Support

Custom Session Support

Integration of Google Analytics data in Adtriba Core

In this article you can learn how to integrate Adtriba in your page if you are using a Single page application on your website

How to deal with Single Page Applications

This article will help you to remain the functionality of the Adtriba tracking if you have a Consent Management in place

How to deal with Consent Management tools

Map your channels and work with your desired channel grouping in Adtriba

Adtriba's Channel Mapper

See how you can upload TV station and airing data using a CSV file.

Upload TV Data

How to make the Adtriba Conversion tracking work if you are using Shopify

Implement Adtribas Conversion Tracking in Shopify

Read how to set up the necessary funnel dimensions for your UMM modeling with social/display data

Funnel dimensions set up to add Displays coming from social platforms (UMM)

Set up ADTRIBA CORE

How to invite your colleagues and attach roles

User-management & Roles

Manage accounts & users

True Consent Mode

Split reports by new and returning customer types

How does the automated spend mapping works?

Automated Spend Mapping

In this article we'll explain how Adtriba's TV Tracking feature works

Adtriba's TV Tracking Feature

Learn everything about our multitouch attribution algorithm

Adtriba's Multi-touch Attribution

How the channel mapping can affect your spend mapping

Channel vs. Spend Mapping

Adtribas Multi-touch Attribution

Learn something about Cross Device Tracking and how Adtriba approaches this challenge

Cross Device Tracking

See why mobile App Attribution is essential for the success of your mobile ad campaigns.

Mobile App Attribution

Mobile App Attribution - ENG

In this article we'll explain how Adtriba's UMM Feature works and if you are the right candidate for it

Adriba's Unified Marketing Measurement

Learn everything about how you can measure the impact of the social/display views with UMM

How to use UMM to measure social / display views

This article explains how the Adtriba CLV attribution works

Adtriba's CLV Attribution

What to do when you need more granular funnel campaigns to match them to your Adtriba campaigns

Spend Mapper - Increase of Funnel-campaign granularity

Map your spend from funnel.io to your Adtriba campaigns

Spend Mapper v3

Tools & Features

Understand and use the Adtriba Tracking Report

Adtriba Tracking Report

Let's have a look on the core takeaways you can get from using the performance export

Performance Report - Core takeaways

Learn how to use the filters in the CJ Dashboard of Adtribas new platform

Adtriba 2.0. - Customer Journey Report - FILTER

Adtribas Customer Journey reports helps you to understand how your most successful customer journeys look

Customer Journey Report v2.0

How to understand the Adtriba recommendation Report

Adtribas Insights Report

Get familiar with the new customer journey report of Adtribas new reporting platform

Adtriba 2.0. - Customer Journey Report

How to use Adtriba for your monitoring your campaign performance to plan ahead for your next campaign

Campaign Performance Reporting in Adtriba

Report & analyze

Integration of AppsFlyer & Adtriba

Learn about the Adtriba conversion export to Google Ads

Conversion upload to Google Ads

Integration of Adjust & Adtriba

Integration of Funnel.io

How to activate the Adtriba destination within your Segment account

Segment

We can integrate all your costdata via funnel.io

Adtribas Costdata Integration with Funnel.io

Learn how to embed your Datastudio Dashboard to Adtribas new Platform to step up your reporting

Adtriba 2.0. - Embed your Google Datastudio Dashboard

How to reintegrate or remove your Google Ads connection to Adtriba

Reconnecting your Google Ads account to Adtriba

How to connect your Google Ads account with Adtriba

Connect your Google Ads account

Hosted & Managed Data Exchange

How to enable the Facebook Conversion Upload for attributed conversions

Facebook Conversion Upload

How to import your UMM CSVs into Funnel

Step-by-Step guide for setting up Google Adwords to import and work with Adtriba conversions.

Integrations & Data exchange

A collection of frequently asked questions about our exports

FAQs - Exports

Schema - Performance Report

Schema - Spend

Schema - Customer Journey

Schema - Google Ads Export

Schema - Google Ads Export Log

Schema - Tracking Pageviews

Schema - TV Airings

Schema - TV Pageviews

Schema - Tracking Conversions

Schema - Tracking Conversion IDs

Export timestamp & currency

Schema - Tracking Impressions

Schema - Tracking Events

Raw data & exports 

Quick description of Adtriba's advantages compared to Google Analytics

Adtriba vs. Google Analytics

Here you can find the most frequently asked questions and usecases we would like to give you some answers

FAQs

In this article you will get insights about the difference between rulebased and dynamic attribution models

Rulebased Attribution vs. Dynamic Attribution

In this flow chart you can see how Adtriba is mapping the upcoming traffic of your website.

Traffic Flow Chart

In this article you will get more information about the different usecases for web analytics and attribution tools

Web Analysis vs. Attribution

Hier findest du alle Dimensions, Metrics und Begriffe aus dem Adtriba Dashboard.

Glossar Adtriba Dashboard (Deutsch)

Learn how Adtriba is living up to dataprivacy regulations & restrictions

Dataprivacy

What is parallel tracking and why is it important for most tracking-solutions?

Parallel Tracking

If you ever wondered what cookies Adtriba uses for the tracking - this article gets you covered

Adtribas Cookies

Adjust your impression pixels to fulfill your publishers requirements regarding TCF 2.0.

TCF 2.0. Impression Pixel adjustment

This article will give you insights about what actions can be taken into consideration given the current development of Apple ITP